10 Essentials apps to grow your Instagram in 2020
Whether you are an entrepreneur, blogger, freelancer, a small or massive company, you probably want to know how to grow on the most popular social media channel of the moment: Instagram. With more than one billion monthly active users, Instagram has opened up huge opportunities for brands and individuals. But while algorithms are always evolving, the right tools can help you to get the results you want.
The best Instagram design apps
Canva
You can use Canva to create Instagram posts, stories that stand out. You can choose from a great range of layout, fonts, text and predesigned graphics to level-up your posts and get your followers’ attention. Upload it straight away on your phone and you are all ready to post!
The bonus you can create your own template/branding and if you stick to a few consistent image formats and fonts, you can start to make sure your followers always recognize your content.
Available on iOS and Android.
Instasize
Instasize offers fast and easy editing options that can be utilized to make your social media images more eye-catching. You can also get a vast collection of filters and a variety of professional editing tools to enhance pictures and videos.
The great benefit of this app is, it is a very straight-forward and comprehensive creation toolkit for users. On top of that, you can also turn your raw video and images into traffic-generating posts on social media.
Available for iOS and Android.
VSCO
VSCO has a while ago and is known for creating beautiful photos on the go. Part photo-editing platform and part social media network, VSCO is probably at the heart of many Instagram strategies.
The design app has an in-depth editing suite and high-quality default filters that take your smartphone photos to a completely another level. There’s also a huge library of filters available on the premium plan, giving you endless options for customizing your photos and setting them apart from the pack.
Available for iOS and Android.
The best Instagram video apps
Life Lapse
While other apps for Instagram are great for creating quick GIF-like videos, Life Lapse is a much more feature-rich mobile app in order to create longer, stop-motion videos to showcase your products, brands or lifestyle. It allows you to take as many photos as you want, customize the size of your video, and also choose the speed between images.
Available for iOS and Android.
InShot
Probably one of the best Instagram apps out there for video editing. With this easy-to-use app, you can trim, cut, split, merge, and crop video clips; adjust settings like brightness and saturation; add music; adjust video speed; flip and rotate, and add text and stickers. If you like to edit videos quickly on your phone, it is probably one of the best options out there with a great variety of features.
Available on iOS and Android.
Boomrang
Boomerang is an app that has been created by Instagram. It lets you create a GIF-like looping video from a series of photos. When your video is complete, you can either publish it to Instagram instantly or save it to post later.
The best marketing and analytics apps
Hootsuite
The Hootsuite mobile app has two really important features for Instagram marketers. First is the ability to regram with just a couple of taps. Sharing user-generated content is a great way to engage your followers and fans, but there’s no native regram function within the Instagram app.
It is also available on the desktop.
Available iOS and Android.
ScheduGram
ScheduGram is one of a kind. The web-based tool that enables you to publish your Instagram photos and videos now or later. Unlike other Instagram photo scheduling tools, ScheduGram actually posts the photo to Instagram for you – instead of reminding you to post the image yourself.
The other great advantage is that you can manage multiple Instagram accounts and collaborate with other users – which is particularly useful because you don’t have to log in and out to switch accounts.
Mulpix
Mulpix is an Instagram search tool, allowing users to search for their business’ keyword or phrase and see what activity is going on around that term. It’s a great way for businesses to get an idea of which posts do best for competitors or around a certain type of content.
Shorby
Shorby is a bio link tool for Instagram with a few extra useful features that will enhance your Instagram experience.
The single bio link and the inability to add clickable links to posts can be quite limiting. So you can use a bio link tool like Shorby to create a mobile responsive “Tree Link” with all the important links you need to share with your Instagram audience. Using Shorby, you can create these pages within a few minutes. You can then view analytics to see what is driving the most clicks.
